Advertising Revenue Powers Alphabet's Earnings, but Here's Why You'll Really Want to Buy the Stock Now

Advertising Revenue Powers Alphabet's Earnings, but Here's Why You'll Really Want to Buy the Stock Now

Alphabet (GOOG -0.19%) (GOOGL -0.17%) has been an excellent growth stock for long-term investors. The shares have soared more than 500% over the past decade, as earnings and revenue climbed into the billions of dollars. All this is due to Alphabet's dominance in something that most of us use every day -- internet search. Alphabet's Google has steadily held about 90% of that market over time, and this position, along with ongoing improvement in its capabilities and brand strength, make …